Wednesday, January 03, 2007

Mobile Car Washer and Detailers - be your own boss

Mobile car wash and/or detailing services are not widely found and can often be a lucrative market place if you know where to find your customers. If you run a mobile auto detailing business or a mobile car wash, or any business for that matter, you know how much advertising can cost. Mobile auto detailers should also consider building and developing a web presence and should always have their web sites on their signage on their vehicles or the magnetic signs that they have on their trucks. Try to pick a domain name that is easy to remember for best results with any web advertising. It is always very helpful for customers to have the prices of your services online.

Mobile auto detailers and mobile car washes should consider doing some advertising to promote their business and build their routes. By specifically targeting a ZIP code in an area in which you believe needs more business you can indeed cluster your customers closer together and help build your route.

I recommend sending them out to a specific ZIP code only every three months with a slightly different offer. Most mobile detailers operate out of backs of pick-ups, vans or trailers. There is a lot of freedom driving around all day. Mat cleaning is easy even if you do not have a carpet extractor. All mobile car wash companies and auto detailing firms should consider doing business with rental agencies, which rent both cars and trucks.

Customer relations in the mobile car wash business and auto detailing industry is a key to strong referrals and increased business per stop. Many mobile auto detailers are short-term industry players, who run their small businesses for a couple of years and then exit the market. This is just one example of why all professional auto detailers must continually check out new innovations in auto paint, materials, composites and manufacturing processes to stay leading edge with State of the Art products.

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